You already paid for the traffic. Make it convert.
Doubling your conversion rate is the same as doubling your traffic, at a fraction of the cost. We find where visitors hesitate, drop off or leave, then fix the page so the demand you already earned turns into revenue.
Illustration · rates and confidence are placeholders for yourbrand.com
Brands we get found, from Mumbai to Dubai to Atlanta to Sydney
The problem
More traffic multiplies whatever is leaking.
When the page converts badly, a bigger budget just wastes more of it. The cheapest growth available is usually already on your site.
012% → 4%
The arithmetic that matters
A move from 2% to 4% doubles revenue with no extra acquisition spend. A visitor who was going to bounce cost exactly the same as one who buys.
Illustration of the maths, not a client result
02
The page everyone dislikes is rarely the leak
The loudest problem is not the most expensive one. Without measuring where visitors actually leave, effort goes to taste rather than to the step costing you money.
03
A redesign resets what was working
Changing everything at once makes the result impossible to attribute and often undoes whatever was quietly earning. Measured change to the pages losing money is slower to announce and faster to pay back.
What we do
Measure it. Test it. Keep what wins.
CRO is a cycle, not a project. Each round starts in the evidence and ends in a result we report, including the ones that lost.
Find the leaks
See where visitors actually leave
We read the analytics and watch real session recordings to see where people hesitate, rage-click or abandon. Drop-off is measured at every step from first landing to completed action.
A funnel map with drop-off at every step
Session recordings reviewed on the highest-traffic paths
A friction audit of forms, speed and anything that asks for effort too early
Funnel · landing to paidBefore
Landing100%
−42 pts
Product58%
−37 ptsFix first · most revenue at stake
Add to cart21%
−10 pts
Checkout11%
−6 pts
Paid5%
Illustration · share of visitors reaching each step
Rank by money
Fix the expensive leak first
Two steps can lose the same percentage of visitors and cost wildly different amounts. We size each leak by the revenue passing through that step, so a percentage point is worth the most where we start.
You get
Leaks ranked by revenue at stake, not by noise
A prioritised list you can read in five minutes
Quick structural and copy fixes shipped first
Test, do not guess
A written hypothesis, then a control
Each change is tied to something a real visitor did, with a prediction of what it should move. It runs against a control so the numbers decide, not taste or seniority.
One hypothesis per change: behaviour, reason, expected movement
Changes run against a control where traffic allows
Losing tests reported and kept, so ideas are not re-proposed
Test logLosers kept
Show price and shipping on the product page
Visitors left at checkout when costs appeared
Queued
Move proof above the fold
Session recordings showed scrolling past the claim
Queued
Add a countdown timer
Hypothesis: urgency lifts the first order
Queued
Cut the form to three fields
Abandonment clustered on the fourth field
Queued
Illustration · example hypotheses, not client results
Offer, copy, structure
Make the offer clearer before the layout prettier
The largest gains often come from stating plainly what you get and what it costs. A confusing proposition in a beautiful layout converts worse than a plain page that says it straight.
You get
Headline, proof and the path to the call-to-action
Re-testing as traffic mix changes
A house pattern documented for new pages
Want to know which step is costing you most?
Two minutes of questions, then pick a time · 30 minutes with a founder · You keep the plan either way
Funnel mapping, session review and the prioritised leak list. No changes ship yet. This is the stretch that decides what is worth testing.
2
Weeks 3–6
First tests live
Quick structural and copy fixes usually go first because they are cheap to build and fast to read.
3
Months 2–3
Results arrive
How fast depends on your traffic. A high-traffic page can settle a test in days, a low-traffic one in weeks.
4
Months 3–6
Winners stack
Winning changes compound and the house pattern for new pages emerges.
5
Ongoing
Re-test
Traffic mix and audience change, and a page tuned for one source can quietly lose another.
Fit
Built for some teams. Not for every team.
A strong fit if
You already earn meaningful traffic that converts worse than it should.
You are about to raise ad or SEO spend and want each visitor worth more first.
You have a measurable action: a purchase, a booking or a form.
You want the reasoning and the losing tests reported, not a highlight reel.
Probably not a fit if
Your traffic is too thin to test on. We will say so rather than sell a testing programme.
There is no measurable conversion event, so nothing can be judged.
You want a redesign. This is measured change to an existing page.
You expect a guaranteed percentage lift. Nobody knows that before looking.
Client love
Clients who stopped guessing what works.
4.9Average client rating
“01 / 03
Their suggestions were honest, practical, and creative. They helped us connect with our audience better than we thought possible.
FounderLab-grown jewellery brand · Diamour
“A colleague recommended Prithvi for our landing page design, and it was the best decision we made. Within a month, we saw a 40% increase in conversions.”
SSujal MehtaLocal Guide · Google review
“I’ve worked with Prithvi and his team at Tech Devs multiple times, and every single experience has been exceptional… once it starts showing results, the visibility and impact are incredible.”
SSamelip ShahLocal Guide · Google review
“One of the most helpful guys I’ve met when it comes to seo. They’re well equipped, and have proven strategies for fintech.”
SSiddharth ThakkarGoogle review
“Got my website done from tech devs. They were swift and finished it before time. Very humble courteous team with great knowledge for problem solving.”
MManoj BodhwaniGoogle review
“Love the energy and honest recommendations. Also the work got completed on time. Thank you thank you thank you!!!!”
RRima RohraGoogle review
“Great SEO services! Highly Recommend!!”
DDevika MandyaniGoogle review
“A colleague recommended Prithvi for our landing page design, and it was the best decision we made. Within a month, we saw a 40% increase in conversions.”
SSujal MehtaLocal Guide · Google review
“I’ve worked with Prithvi and his team at Tech Devs multiple times, and every single experience has been exceptional… once it starts showing results, the visibility and impact are incredible.”
SSamelip ShahLocal Guide · Google review
“One of the most helpful guys I’ve met when it comes to seo. They’re well equipped, and have proven strategies for fintech.”
SSiddharth ThakkarGoogle review
“Got my website done from tech devs. They were swift and finished it before time. Very humble courteous team with great knowledge for problem solving.”
MManoj BodhwaniGoogle review
“Love the energy and honest recommendations. Also the work got completed on time. Thank you thank you thank you!!!!”
RRima RohraGoogle review
“Great SEO services! Highly Recommend!!”
DDevika MandyaniGoogle review
FAQ
Questions buyers ask us first.
What is conversion rate optimization?
Conversion rate optimization (CRO) is the practice of increasing the percentage of visitors who take the action you want, such as buying, booking, or submitting a form. It combines analytics and session research to find where visitors drop off, a hypothesis about why, and tested changes to the page, offer, and copy that lift the conversion rate without needing more traffic.
Why hire a CRO agency instead of buying more traffic?
More traffic multiplies whatever conversion rate you already have, so a leaky page just wastes a bigger budget. A CRO agency raises the rate itself, which means every visitor, paid or organic, is worth more from then on. Lifting conversion from 2% to 4% doubles revenue with no extra acquisition spend, which is why we fix the page before we push more people at it.
How is CRO different from SEO?
SEO brings the right people to the page; CRO makes sure those people act once they arrive. They are two halves of the same result, and we run them together. Ranking a page that no one converts on is wasted work, which is why conversion is built into every organic engagement we take rather than sold as an afterthought.
How long does conversion rate optimization take to show results?
The first research and friction audit usually surfaces quick wins within the first few weeks. Because CRO is a cycle of testing, the gains compound over months as winning changes stack up. The pace depends on your traffic volume, since a test needs enough visitors to reach a reliable result.
How much does conversion rate optimization cost?
There is no published price, because the work scales with how many funnels you run and how much traffic there is to test on. CRO runs as a monthly retainer scoped on a first call, and it is included in Prithvi’s organic retainers rather than sold as a separate bolt-on. We never quote before we know there is enough traffic for the work to be measurable.
How much traffic do I need before CRO is worth doing?
Enough for a change to produce a readable signal rather than noise, which depends on your conversion rate and how large a difference you are trying to detect. If your volume is too low to test, we will say so and recommend fixing the obvious friction on reasoning alone rather than selling you a testing programme that cannot conclude. That conversation happens on the first call, before anyone commits.
What conversion rate should I be aiming for?
There is no universal target, because a good rate for high-ticket B2B looks nothing like a good rate for low-cost D2C, and published industry averages usually compare businesses that have nothing in common. The only number that matters is your own rate over time. We benchmark you against yourself and report the trend.
Is CRO better value than buying more traffic?
Usually, because you have already paid for the visitors you are losing. A visitor who was going to bounce cost exactly the same to acquire as one who buys, so lifting the rate multiplies every channel at once — a move from 2% to 4% would double revenue with no additional traffic spend. That is why we fix the page before pushing more people at it.
Will you redesign my website?
No, and that is deliberate. A redesign changes everything at once, which makes the result impossible to attribute and frequently resets whatever was quietly working. We make measured changes to the pages that are losing money and test them against a control, so you know which change earned the lift.
What happens if a test loses?
We report it, keep it, and move on. A losing test rules out a hypothesis, stops the same idea resurfacing in six months, and narrows where the next one should aim. An agency reporting only winners is either very lucky or not showing you the whole picture.
Who leads this
Run by a founder, not handed to a junior.
Co-founder · Organic growth
Prithvi Jadwani
Runs the organic division: SEO, AI search visibility, Reddit and community marketing, and conversion. Six years of working out where buying decisions actually start.