NEWHow a B2B SaaS went from 4 to 131 AI answers citing it
4.9130+ clients across the globe

Google answers before anyone clicks. Be the source it quotes.

Answer engine optimization rebuilds your pages so Google’s AI Overviews and featured snippets quote you, and keeps the depth underneath that earns the click. Tracked question by question, every week.

  • B2B SaaS: 4 → 131 of 214 answers citing them
  • Answer wins tracked weekly
  • Led by Prithvi Jadwani
google.com/search
best accounting software for a small firm
AI Overview
othersite.comyourbrand.comanotherguide.com
yourbrand.com › compareFeatured snippet

Accounting software compared for small firms

Ranking on page one, quoted nowhere.

Brands we get quoted, from Mumbai to Dubai to Atlanta to Sydney

The answer box

One source gets quoted. Everyone else gets scrolled past.

When Google answers a question at the top of the page, the list of links below it matters less. If the quoted source is a competitor, your ranking does not save the click.

  1. 01

    Impressions hold, clicks fall

    Steady impressions with falling clicks is the signature of an answer box absorbing the traffic your page used to get.

  2. 02

    The quoted passage is not yours

    Your page ranks, but the AI answer above it was assembled from someone else’s. Buyers read a summary that never names you.

  3. 034.4×

    Answer traffic converts

    Visitors arriving from an AI answer converted 4.4 times better than classic organic traffic for our compliance-SaaS client. The answer had already done the comparison.

    Client record · matches Semrush’s analysis of 30M AI-referral sessions

What we do

Win the box, then defend it.

Four steps from the questions worth owning to a standing routine that notices the moment Google swaps its source.

Find the targets

Questions that already show an answer box

Not every query produces an AI Overview or featured snippet, and chasing the ones that do not is wasted effort. We list the questions in your category that do, then rank them by how close each sits to a purchase.

You get

  • Answer targets scored by buying intent
  • The current cited source for each, and why it won
  • Where you already rank on page one, the fastest wins

Write the answer

A passage that makes sense on its own

Each page opens with a direct, self-contained answer of roughly 40 to 60 words, then the depth below it. Google lifts the concise passage; the rest earns the click and the sale.

  • A quotable answer at the top of each priority page
  • Comparison tables and sourced statistics beneath
  • Real depth kept, never stripped down to a snippet
Page structureRebuilt for the answer

After Quotable

What is accounting software? It records, reports and reconciles a firm’s money, so its numbers stay audit-ready. (A 40 to 60 word answer, then the depth.)
ToolReportingPriceOption AAudit-readyMidyourbrandAudit-readyLow
Firms that automate reconciliation close their books faster. Source: named report, year

Mark it up

Machine-readable, so eligible

FAQ, HowTo and Article schema plus tidy entity signals. Schema does not win the answer on its own, but its absence quietly disqualifies pages that would otherwise compete.

  • FAQ, HowTo and Article schema shipped with the content
  • Entity signals underneath the markup
  • Internal links so the answer page inherits authority
Structured data · yourbrand.com/compareJSON-LD
FAQPage markup valid
Article markup valid

Track and defend

Answer boxes change hands quietly

We report which target questions you hold each week and re-optimise the moment Google swaps in a different source. Boxes move far more often than rankings do.

You get

  • Weekly list of answers held and lost
  • Immediate response when a source is swapped
  • New targets added as the category’s questions change

Want to know which answer boxes your competitors hold today?

Two minutes of questions, then pick a time · 30 minutes with a founder · You keep the plan either way

How it runs

What the first eight months actually look like.

  1. 1

    Weeks 1–3

    Targets and schema audit

    Target list built and scored, schema audited. Nothing has moved yet; this is the work that decides which answers are winnable.

  2. 2

    Weeks 3–8

    The fastest wins

    Where you already rank on page one, a clean extractable answer plus correct schema can flip the box within weeks.

  3. 3

    Months 2–4

    Lower-ranked questions follow

    Questions where you rank further down begin converting as the rebuilt pages accumulate authority.

  4. 4

    Months 4–8

    Category coverage widens

    Our compliance-SaaS client moved from 4 to 131 of 214 tracked answers over eight months.

  5. 5

    Ongoing

    Defence

    Google swaps cited sources without warning, so holding the boxes you won is continuous rather than finished.

Proof · B2B compliance SaaS · US

From 4 to 131 of 214 buying-intent answers citing the brand.

Their pages ranked, but the AI answer above those rankings quoted someone else. Buyers asking “best SOC 2 compliance tools” read a summary that never named them, so the demos never arrived.

Read the case study
Prompts citing the brand, of 214 tracked
of 214 target prompts now cite the brand (from 4)
131
of demo requests now arrive from AI assistants
19%
AI visitors convert vs classic organic
4.4×

Fit

Built for some teams. Not for every team.

A strong fit if

  • Your buyers ask comparison, how-to and definition questions on the way to a purchase.
  • You already rank on page one for question queries, so the box above the list is the shortest gain.
  • Impressions are steady while clicks fall.
  • You will keep real depth on the page rather than stripping it to a snippet.

Probably not a fit if

  • Your queries do not produce answer boxes at all, so there is nothing to win.
  • Your search is transactional only: product and pricing queries answered by a shopping unit.
  • You expect a permanent position. Answer boxes change hands without notice.
  • You cannot add schema or restructure page openings.

Client love

Clients who stopped being scrolled past.

4.9Average client rating

Their team was very helpful, proactive, and clearly good at what they do. They also helped us rank a lot higher than our competition on search engines like Google.

Anmay ShahlotFounder · Atovio

“A colleague recommended Prithvi for our landing page design, and it was the best decision we made. Within a month, we saw a 40% increase in conversions.”

Sujal MehtaLocal Guide · Google review

“I’ve worked with Prithvi and his team at Tech Devs multiple times, and every single experience has been exceptional… once it starts showing results, the visibility and impact are incredible.”

Samelip ShahLocal Guide · Google review

“One of the most helpful guys I’ve met when it comes to seo. They’re well equipped, and have proven strategies for fintech.”

Siddharth ThakkarGoogle review

“Got my website done from tech devs. They were swift and finished it before time. Very humble courteous team with great knowledge for problem solving.”

Manoj BodhwaniGoogle review

“Love the energy and honest recommendations. Also the work got completed on time. Thank you thank you thank you!!!!”

Rima RohraGoogle review

“Great SEO services! Highly Recommend!!”

Devika MandyaniGoogle review

FAQ

Questions buyers ask us first.

What are answer engine optimization services?

Answer engine optimization services (AEO) optimize your content to be the source quoted in direct answers, such as Google AI Overviews and featured snippets. The work involves finding question queries with buying intent, writing self-contained answers of roughly 40 to 60 words, adding FAQ and HowTo schema, and tracking which answers you win over time.

What is answer engine optimization (AEO)?

Answer engine optimization, or AEO, is the practice of structuring content so answer engines quote it directly. Where classic SEO ranks a page in a list, AEO wins the single answer that appears above that list, whether in a Google AI Overview, a featured snippet, or an AI assistant reply. It relies on extractable structure, schema markup, and clear, sourced answers.

What is the difference between AEO and SEO?

SEO optimizes to rank a page in the list of results. AEO optimizes to be the one source quoted in the answer that sits above that list. The two overlap: strong rankings help you become the cited answer, but AEO adds concise extractable answers, FAQ and HowTo schema, and tracking of the answer box itself rather than only keyword positions.

What AEO tools do you use to track answer boxes?

We combine rank-tracking platforms that flag AI Overview and featured-snippet presence with schema validators and our own weekly citation-share reporting. The AEO tools matter less than the routine: we log which target questions you win, watch for Google swapping the cited source, and re-optimize the pages that lose the box.

How long does answer engine optimization take to work?

Featured snippets and AI Overviews can flip quickly once a page carries a clean, extractable answer and the right schema, sometimes within weeks for questions where you already rank on page one. Broader gains follow the pace at which the engines re-crawl your category. One client moved from 4 to 131 of 214 tracked answers over eight months.

Can you win featured snippets and AI Overviews at the same time?

Yes. The same extractable structure that wins a featured snippet, a direct answer with supporting depth and schema, is what Google AI Overviews and AI assistants prefer to quote. We optimize once for the answer and track its presence across the snippet, the Overview, and assistant replies together.

How much do answer engine optimization services cost?

There is no published price, because the honest number depends on how many answer targets your category offers and how far your pages sit from winning them. AEO runs as a monthly retainer scoped on a first call. We never quote a retainer before we are confident the answers are winnable for you.

Will winning a featured snippet reduce my clicks?

It can, and pretending otherwise would be dishonest — some questions are fully answered in the box and the searcher never clicks. That is why we score targets by buying intent rather than by volume, and keep real depth beneath the answer so there is a reason to continue reading. Winning a commercial question is worth far more than the traffic lost on a definitional one.

Do I need to rank on page one before AEO can work?

It helps enormously and is the fastest path, because Google usually draws the answer from pages already ranking well for the query. If you rank further down, the work becomes conventional SEO first and answer optimization second. We tell you which of your targets fall into each group before the engagement starts.

Does schema markup alone win the answer box?

No. Schema makes a page eligible and machine-readable, but the answer is chosen on the quality and structure of the passage itself. What schema reliably does is disqualify pages that lack it — so it is necessary without being sufficient, which is why we ship it alongside the rewritten answer rather than as a standalone deliverable.

Who leads this

Run by a founder, not handed to a junior.

Prithvi Jadwani, Co-founder · Organic growth

Co-founder · Organic growth

Prithvi Jadwani

Runs the organic division: SEO, AI search visibility, Reddit and community marketing, and conversion. Six years of working out where buying decisions actually start.

What happens next

  1. Answer a few quick questions about your business. About two minutes.
  2. Pick a time that suits you for a free 30-minute call with a founder.
  3. We study your site before the call, so you leave with a plan, not a pitch.

Free, no obligation. Your answers save as you go, so you can stop and pick up where you left off.